Sunny GCSE Media

  1) What does BAME stand for? Black Asian Minority  Ethnicity 2) Why is there a need for blood in the BAME community?  Because there is not enough people from the BAME community 3) What does this advert want people to do once they've seen it (the 'call to action')? Donate blood 4) Why have the producers chosen famous BAME celebrities to feature in the advert? Give an example of three well-known people who appear in the advert and why they are famous - make sure you  write their names and spell them accurately . Lady leshurr  Nicola Adams   5) Suggest some connotations for the slow-paced long shot of empty chairs at the end of the advert. It shows percentage of people who donate blood. 6) How does the advert match the key conventions of a typical urban music video? The singer uses her lyrics in the advert

1) Why is the advert set in the 1950s? What audience pleasure does this provide?  the year of her hit film Roman Holiday. and makes people remind of old memories(nostalgia)   2) Who is Audrey Hepburn? Audrey Hepburn was a huge Hollywood star in the 1950s and 1960s. 3) Why did Galaxy select Audrey Hepburn for this advert?  cause she famous 4) What is intertextuality? When one media text refers to or suggests another media text 5) What Audrey Hepburn film is suggested in this advert and how is this effect created (e.g. mise-en-scene - CLAMPS: costume, lighting, actors, make-up, props, setting)? 6) What are the connotations of Audrey Hepburn and celebrity in this advert?  7) What representations of gender can you find in this advert? 8) Are stereotypes reinforced or subverted in the Galaxy advert? Give examples.