I,Daniel Blake
1) What is independent cinema and how is it different to Hollywood blockbusters? Independent films have a lower budget, more creative freedom and focus more on art rather than profit. They are also distributed by smaller companies. 2) What is I, Daniel Blake about? character, Daniel Blake, 59, who has worked as a joiner most of his life in the North East of England needs help from the State for the first time ever following an illness. 3) Who directed I, Daniel Blake and why is this important? Ken Loach . Loach’s style is social realism – telling stories that represent the lives of ordinary working-class people and the social issues they face. 4) How was I, Daniel Blake promoted to an audience? List at least three different methods used by the film's marketing campaign and how they targeted their audience. Organise free (or ‘pay what you can’) screenings and talks in community centres across the UK to build local enthusiasm for the film’s message. Film was premiered not in Lon